During the depths of the pandemic, business owners had to get creative about keeping their best employees—especially moms, who were more likely to have to quit their jobs to care for school-age children and sick family members. Now, with a light at the end of the tunnel, many entrepreneurs have no desire to go back to 2019, Inc. reports.
Their pandemic-era strategies, devised to help hold onto parents, are helping them retain valued employees, recruit talent, and work more efficiently.
These are the parent-friendly strategies that entrepreneurs are employing for the long haul:
Keep working from home, mostly—While only 13% of companies say they’re giving up their offices for good, only 17% plan to go back to the office full time. And a number of entrepreneurs say this sort of flexibility is exactly what working parents need.
Stay flexible with schedules and time on the job—For many families whose school-age children are suddenly at home, 9 to 5 is no longer the peak productive time for work.
Work smarter, with batch processing and asynchronous communication—Colugo, an 11-person Philadelphia-based company that makes baby gear, also found it had to offer flexible hours so their employees could try to deal with both parenting and work. But it also realized it needed to work smarter. One answer: Batch processing. If a customer needed a refund, a team member used to see that request in Slack and respond right away. Questions about inventory were handled similarly. But co-founder Christy MacGregor realized the inventory and refund requests weren’t actually urgent. So why not handle them all at once?
Limit meetings—Employees who need maximum flexibility often find that meetings are the bane of their existence, or at least of their calendars. Instead of asking everyone to dial in at the same time, every day, companies are using other strategies to keep everyone on the same page about projects and goals.
Support mental health days—A few founders say they are reinforcing the idea of mental health days. Even with so-called unlimited vacation, they say, employees are reluctant to take time off. So they’re assigning everyone mental health days, often once a quarter, on a use-it-or-lose-it basis.
Read the full story from Inc. which has more examples of how companies have used these strategies.
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May 07, 2021 at 04:47PM
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Many businesses planning to keep retention strategies launched during pandemic - Greater Baton Rouge Business Report
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